Jamaica’s tourism sector earned more than a billion dollars since reopening

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KINGSTON, Jamaica– Jamaica has earned an estimated US$1.7 billion since it reopened its tourism sector in June last year, Tourism Minister, Edmund Bartlett, has said.

The sector closed due to the coronavirus (COVID-19) pandemic, has welcomed 1,285,368 visitors. Bartlett said that up to September 2021, the figures comprise approximately 1,276,987 stopover visitors and 8,381 cruise passengers.

He said that the forecast for 2021 is for 1.57 million visitors and more than two billion US dollars in earnings.

Bartlett told Parliament that the cruise industry should be fully back on track by December with projections for approximately 300,000 cruise passengers by year-end.

He said the return of cruise shipping signals the second critical phase of the reopening of the tourism industry and will aid significantly in bringing back much-needed jobs.

“Cruise is an integral part of our tourism product and an important driver in terms of visitor arrivals and expenditure. Thousands of Jamaicans depend on the cruise shipping industry,” he said.

August 16 saw the triumphant return of cruise operations, after a 16-month hiatus, with the arrival of the Carnival Sunrise at the Ocho Rios Cruise Shipping Port.

“With Carnival’s schedule of some 16 calls over the next three months, the return of MSC Meraviglia, as well as Royal Caribbean, Disney, and other cruise lines preparing to resume sailing the Caribbean Sea, we should have cruise fully back on track by December with pretty much the full fleet,” Bartlett said.

He said that by the end of the year, the Montego Bay and Falmouth ports should also be reactivated, with hopes of having calls also at Port Royal and Port Antonio. He said that the return of homeporting is expected in November.

Bartlett told legislators that the return of cruise shipping is being managed with strict adherence to the coronavirus health and safety protocols, guided by global standards and best practices to ensure the safety and protection of citizens and visitors.

In addition, he said the vessels are managed in alignment with the Conditional Sailing Order for Simulated and Restricted Voyages promulgated by the United States Centers for Disease Control and Prevention (CDC).

Bartlett said that before the arrival of the cruise ships, the Ministry of Tourism, along with the Ministry of Health and Wellness, and the Port Authority of Jamaica, visited the Ocho Rios port to sensitize stakeholders, particularly about the importance of taking the COVID-19 vaccine.

“Our tourism industry continues to show its resilience as it rebounds from the ravages of the COVID-19 pandemic. The diligence, hard work, and unity shown by our tourism stakeholders over the last 18 months is paying off as we rebuild a safe, seamless, and secure destination and Brand Jamaica reclaims its competitive position in the global market,” he said.

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